ADVERTISE WITH US
Reach Leaders Across Retail Grocery
Grocery Intel reaches high-value directors, buyers and supply chain managers across supermarket, hypermarket and convenience store retail throughout Southern Africa and beyond.
Why Advertise with Grocery Intel?
Targeted Audience Our subscribers are decision-makers with real purchasing power:
- Procurement Directors & Managers
- Commercial Buyers
- Supply Chain Professionals
- Retail Operations Managers
- Category Managers
Proven Engagement
- Average open rate: 29%+
- Average click-through rate: 3%
Strategic Verticals Choose the channels that match your target buyer:
- Supermarket Intelligence — Large-format retail procurement
- Convenience Store Intelligence — Small-format retail and c-store buyers
- Both — Reach across all retail formats
Email: Desk@GrocerIntel.com
Response Time: 24-48 business hours
Sponsorship Benefits
✓ Direct access to qualified procurement buyers
✓ High engagement rates
✓ Performance tracking & ROI reporting
✓ Flexible package options (monthly or annual)
✓ Option to increase frequency or upgrade tiers
✓ Professional creative support available
Audience Demographics
By Role:
- 42% Procurement Directors & Managers
- 28% Commercial Buyers
- 18% Supply Chain Managers
- 12% Category Managers & Other
By Retail Format:
- 52% Supermarket/Hypermarket
- 35% Convenience Store
- 13% Both / Multi-format
By Company Size:
- 45% Large retail chains (500+ stores)
- 35% Mid-market chains (50-500 stores)
- 20% Independent / Buying Groups
By Function:
- 68% Actively responsible for purchasing decisions
- 87% Influence purchasing decisions
- 95% Recommend suppliers to colleagues
How to Get Started
Contact our sponsorship team:
Email: Desk@GrocerIntel.com
Subject: Sponsorship Inquiry
Response Time: 24-48 business hours
Frequently Asked Questions
Q: Can I sponsor multiple verticals? A: Yes. Sponsoring both Supermarket Intelligence and Convenience Store Intelligence comes with a 10% discount when purchased together on annual contracts.
Q: What if I want a custom package? A: Absolutely. We work with larger sponsors on tailored arrangements. Contact us to discuss your specific goals.
Q: How long does it take to launch a sponsorship? A: Packages can launch within 1-2 weeks.
Q: Do you offer performance guarantees? A: Yes and we provide detailed performance reporting (opens, clicks, engagement).
Q: Can I change or upgrade my package mid-contract? A: Yes. Upgrades can be applied with pro-rata adjustment. Downgrades are subject to contract terms.
Q: What’s included in “professional creative support”? A: Design consultation, copy editing and link optimization for your sponsorship creative. Custom design or copywriting available at additional cost.